Monthly Archives: December 2012

Co-Creation – Consumer in the Driver’s Seat

Recently we were visiting NY and went into the Nike store. I needed some training shoes, as I finally had to say goodbye to my old Nike’s that I had been wearing for 10+ years. While in the store, I asked my daughter Alara, if she wanted a pair too and picked up some alternatives [...]

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‘Why not’ – the Key to Innovation…

Hello friends! “Why not?” My favourite question!  The antidote of ‘but’! The curious, optimistic and open mindset that provides the key to open the doors of innovation. And once the door is open, you need 3 ingredients that will get you to deliver innovation with excellence. Realizing and leveraging your own and your team’s power, [...]

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